The Purpose of Trade Shows
Trade shows are one of the best ways to expand your association. Whether it’s expanding public knowledge of your brand or expanding your revenue sources, you need to have your eye out for the top trade shows if you plan on attending one. So where can you find the largest events and the latest products?
With trade shows popping up all over the United States and North America, it’s no wonder they’ve turned into a global event. Check out 12 of our favorite trade shows from around the world, and find out where to collect leads and advertise your products and services next!
But before we start, you should also know that there is no end for places to exhibit your association at a trade show. So check out this handy trade show calendar for trade shows geared for your specific brand in your region.
1. India International Mega Trade Fair
We all know that anything in life is about three simple things: location, location, location. So… where’s the best location? Probably where there are the most people!
The India International Mega Trade Fair is one of the largest trade fairs in the entire world. So no matter what you’re repping, you’re bound to run into your audience here with people visiting from over 100 countries. This is truly one of the most popular trade shows out there!
2. IAEE’s Annual Meeting and Exhibition
Labeled as the “show for shows”, this is where associations come to learn about the newest and latest industry trends and technologies that are shaping the world. Filled with educational sessions, you will leave knowing all about the best new innovations in the industry!
Intersec is one of the largest trade shows in the Middle East, with over thirty-five thousand visitors attending it’s 2019 Trade Show. 35,000 is no small number. So you know that means they’ve got something everybody wants! Intersec is an especially great showcase for associations within the fire and safety industry.
4. Canton Trade Show
One of the best indicators of quality in business is age. You can’t stick around for over 100 shows if people aren’t interested in what you’re selling. So you know that the Canton Trade Show in China must be doing something right because this Spring will be their 125th show. The trade show covers 13 million square feet of nothing but associations getting out the good word.
5. Manhattan Momentum
Find out what over 1,000 industry professionals have known for 25 years at this year’s annual Manhattan Momentum trade show. The market their show as one of the best places for learning and connection. They start off their 4-day show with a first-time attendee mixer, so what have you got to lose? Make lasting connections.
6. Event Tech
Here’s one for the associations that are heavily involved with their social media presence. The Event Tech trade show is all about how to utilize the social media presence you have, and how to make it even stronger. In this day and age, social media sets the stage; so find your place on that stage.
7. PCMA’s Convening Leaders
Find out why attendees of PCMA’s show are leaving with their motto “Disrupt+Deliver” on their lips. Convening Leaders strive to figure out how audience behaviors affect their interactions with brands and merchandise. Join in to find out what everyone is saying!
8. The Special Event
Find out what’s so special about the Special Event. Every year The Special Event is host to a great mixture of educational seminars and attendees on the sales floor exchanging ideas and connections for associations.
9. International Confex
Whether your association hosts domestic or international events, the International Convex is a show you’re going to want to visit. Industry leaders and over 350 suppliers pool their knowledge and resources to make this event just as much fun as it is informative.
10. ACCED-I Annual Conference
Speaking of event organizers, let’s talk specifically to collegiate event organizers. The Association of Collegiate Conference and Events Directors-International are holding their 39th annual event this March. Find out from over 1,500 campus professionals why everyone is traveling to Pittsburgh to attend this conference.
11. Pharma Forum
Pharmaceuticals is one of the leaders in the field of science, and the Pharma Forum is one of the biggest meetings of the pharmaceutical minds in North America. This year marks their 15th annual event. See why they say the Pharma Forum is one of “the most impactful networking experiences” in the pharma industry!
The WEC19 in Toronto, Ontario is an annual event of epic proportions. MPI is the world’s largest meeting and event industry association in the world, and their annual WEC meeting is justifiably gigantic. Come be part of the more than 2,000 professionals attending this great event. Spread knowledge of your association while picking up some of the latest trends and tactics.
Attending Trade Shows around the World
Well, here’s our list! We talked about some of the best and brightest upcoming trades shows in the USA and around the world. But don’t worry, there’s a never-ending supply of trade shows and events for your association to be involved in and visit.
Check out that show finder link we provided at the beginning of the article to find shows that are close to you and pertain to your specific industry and interests!