Attendees At ASAE 2015 Call InLoop Digital Publishing Technology “Brilliant… Definitely A Game Changer”
Detroit, MI, August 12, 2015
InLoop (formerly ExpoBee) unveiled its new name and technology to rave reviews at ASAE’s Annual Meeting & Exposition More in Detroit Michigan. More than 5,400 association professionals and industry partners attended the 2015 ASAE Annual Meeting & Exposition, August 8-11, in Detroit, MI.
InLoop’s patent-pending technology is designed to make associations the definitive source for current, relevant and comprehensive news, information and collaboration for their entire community. InLoop’s algorithm technology allows each and every member to continually customize the news and information that is most important to them and delivers it in an easy-to-read format to any device. The company’s technology platform also provides an integrated suite of applications including an engaging and unique online resource guide complemented with a social media solution designed to be a single solution to create relevant social content, publish to an organization’s most engaged audiences and enhance its overall social marketing results.
InLoop’s CEO Ryan McGann defined the company’s technology, “Our algorithm technology scans, ranks, categorizes and filters news items, based on the association’s or individual’s topic of choice. It then streamlines the most relevant and popular pieces of content to create a custom news-feed, newsletter, or website.” The company’s technology can further enhance the experience, members of the organization can then rank the news to tweak the content even more, and personalize it based on their interests.”
McGann added “many of the association executives who stopped by our booth commented that our technology was brilliant and provides associations with a truly valuable and transformative service. They were calling our technology a game-changer.”
What further enhances InLoop’s offering is that the platform is fully automated; branded to the association; requires virtually no on-going staff time or resources; generates significant new non-dues revenue and provides feedback and data of what’s important to your members
Major associations have already started using InLoop, including the Association of the United States Army (AUSA), the Air Force Association (AFA) and the International Association of Exhibitions and Events (IAEE) to increase member engagement, attract new members, maximize retention rates, increase organizational relevancy and significantly increase non-dues revenue.
InLoop (formerly ExpoBee) offers the most effective and interactive business engagement platform allowing you to gain a competitive, distinctive edge by offering advanced and unique services to your community. By combining innovative technologies, data intelligence and targeted marketing tools, InLoop empowers Year-Round Business Community Engagement.
InLoop is a personalized content generation & communication platform.
We automatically curate, personally match & distribute relevant and appreciated content, personalized to each individual member, partner or customer’s interests to keep them in the loop with their market, and connected to you as their valuable resource.
For More Information contact:
Ryan McGann, CEO
C: 1.631.678.6231 | O: 1.703.879.4312